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UK Sports Law Update – Follow Our Progress


By Dan Chapman

When we launched the Full Contact Sports Law website just a few weeks ago we instantly jumped into the top 30 million ranked websites in the world for popularity at position number 15 million. Since then, (as at 29th March 2012) we have increased our popularity rank to overtake another 7.4 million websites, our a worldwide ranking today is 7.6 million. That’s pretty good going but we know we can achieve so much more.

Why not follow our progress?

We will update regularly in the comments section below.

Did you know that you can measure the popularity of all websites free?

We have to confess at Full Contact that we are getting a little bit nerdy.  One learns a lot when launching a new website,  and Dan has been amusing himself endlessly after he discovered that Amazon have created an algorithm which measures the popularity of the top 30 million websites in the world, it’s called Alexa. With a bit of help we have been able to create a toolbar which can be downloaded via Amazon free of charge to enable you to measure the popularity of any website at your leisure without it costing you a penny.

We have discovered that many years ago website popularity was measured by the number of “hits” but with the advancements of robotics this could easily be manipulated. Nowadays, website popularity is measured by the average amount of time spent by users on websites, the number of pages viewed for each visit and of course the numbers of visitors. If a website is hit by a user who immediately leaves this is counted as a “bounce”, effectively proving that a user has not found what they are looking for – that’s bad. If, however, the user spends time on a website and reads several pages that’s good.

Content to keep you interested – UK Sports Law

The purpose of our website is to spread the word about what we do to as many sports people and clubs as possible. We know we can offer something different, and whilst most of our clients come to us from word of mouth,  we also want our online message to be as loud as possible! To achieve this we know that we need to deliver content that you will want to read and share with others. To make it easy for you to share we have included Social Media buttons at the end of every post so that you can share via email, Facebook, Twitter and Linkedin. We also encourage you to leave comments if you like what we are saying. Our News will obviously be sports focussed with our legal slant on what the big names are up to. We will also provide our clients with an opportunity to share some of their own stories and experiences so it’s going to make for gripping reading for anybody connected with sports at a high level.    Will Buckley, of course, makes for fabulous reading and we are going to lean on him to dust off his quill….

How popular is your website?

When the Toolbar is installed look out for the icon on the far right hand side of the toolbar which looks like this –

Alexa icon on Full Contact Law website

Whenever you are looking at a website you can analyse it simply by clicking on this icon. We use this to analyse every website we ever look at, especially our competitors and anybody who’s trying to sell us something, particularly advertising! This will produce a dropdown which looks like this-

Alexa toolbar on Leathes Prior

download toolbar

Please share this article and leave a comment to let us know what you think about the toolbar and how you will be using it.

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Dan's avatar

About Dan
The spearhead and Senior Partner of Full Contact, Dan is an experienced solicitor and advocate, with a specialist background in employment law and sports.


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